Showing posts with label Traffic. Show all posts
Showing posts with label Traffic. Show all posts

Tuesday, July 31, 2012

Web Site Traffic Generation

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Increase Web Traffic to Your Website via the following website traffic generation tips.

If you are into Internet marketing, web traffic generation is the top task that you should have on your priority list. Let's have a look at a few methods oo increasing website traffic.

Content of your site plays a key role in attracting visitors. Your content should be original, useful, and of quality. This method guarantees increase of unique and recurring visitors for your site as you always offer fresh and original content. Such content can begin to establish trust with your visitors, which in turn make them regulars.

Make sure that you offer some content that cannot be found elsewhere on the Internet. If you cannot keep up to the demand of article writing, simply outsource the task through an outsourcing site, such as Elance.

The number of back links play a vital role when it comes to website traffic generation. Having quality articles is a great way to get people to link back to your website.

Hire a good proofreader or outsource content writing to a professional or a company. Never use content generators for articles. When visitors find low quality content, they will never come back to your site.

If you are asking the question 'how to increase web traffic' too frequently from yourself, then the answer is search engine ranking.

Improved search engine ranking help to increase website traffic. This area is technically called Search Engine Optimization (SEO) and is usually done by professionals.

When your website's search engine ranking is high, people can easily find your website.

Link exchange is one of the important parts of generating free website traffic. You can trade links with other websites that are closely related to your website.

Get only the links that truly relate to what you offer and what is useful for your visitors. Links to low quality websites will harm your credibility and also will have negative effects on your search engine ranking.

Advertising is a must for any Internet related business. Advertising increases website traffic and also introduces you to partnerships.

If you are willing to spend money on advertising, purchase pay-per-click ads from one or more search engine providers. If you have quality content but are short on cash, submit them to article directories as this methods generates you a lot of free website traffic.

Giving out freebies is one good way to attract visitors. At the end of the day, everyone likes freebies. With freebies, give out some well-written content, such as an e-book, and introduce them to some discount systems for your products and services.

You can host contests or lotteries with niche-oriented prizes relating to your website content. This is a sure way to increase traffic.

Above are some of the common answers for 'how to increase web traffic'. You may experience different levels of results when using above methods and the outcome usually varies from one person to another and from one business to another.

I hope these website traffic generation tips come in handy for you!


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Wednesday, July 11, 2012

Traffic Exchange Sites

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Traffic Exchange Sites are websites where you get page views of your own site in exchange for visiting others. Many such sites are available. However, choosing the right one or a combination of them can be a very time consuming process.

Basically there are two types. Manual surfing and Auto surfing. Some Traffic exchanges cater for Manual surfing only, some cater for Auto surfing only and some cater for both.

Manual surfing - This requires your input by clicking a button after a specified time period, generally 15, 20 or 30 seconds, although there are a few other variations. With manual surfing, the surfer is expected to view each site. However, with most exchange sites, it is possible to
minimize or resize the windows. This defeats the purpose because it allows multiple sessions to be run simultaneously. On the better exchange sites, security measures are often used to deter this. These are normally random prompts that require user input. For example, after x number of page views, you may be required to enter a code, select a color or image or perform some other variation of this.

Auto surfing - This requires no input. However in reality, your input may be required because of popup or frame breakers. Some traffic exchange sites require that the pages run are maximized and although you can minimize the page yourself, it will automatically maximize at the next refresh. You will also find that with some exchange sites, pages will run on top whereas with others, pages will run quite happily underneath, allowing you to do what ever you like without ever viewing the page content.

Both manual and auto surfing will bring traffic to your website, but there is a much greater likelihood of your web pages being actually seen with manual surfing.

Credits - As well as surfing, credits are usually acquired for subscribing, for referrals and for any winnings associated with exchange site lotteries, games or competitions. These credits can then be used to increase the traffic to your site. Some exchange sites will also allow you to sell your credits to other members.

Free or Paid - The majority of Traffic Exchanges offer a paid option. This option may give you a better surf ratio, bonus credits, money for referrals or other benefits. Before paying however, it is important that you test how targeted the traffic is that you receive. There's no point in paying for extra traffic if it doesn't generate any more income for you.

Click for Credits or Buy Credits - Is it worth buying credits? This can depend on a number of reasons. The two main ones are time and money.

Let's take an example

At the time of writing the cost of 2000 credits for free members of a well known Traffic Exchange Site was . This works out at .02 a click. For pro members the same bought 2200 credits.

With the number of clicks limited to 250 per day and page views of 20 seconds this means that in theory it will take you 250 X 20 = 5000 sec or 83 minutes 20 seconds to view the 250 pages. However in practice you must allow extra time for clicking the next button, clicking the title of the page you will be viewing and any sites worth looking at.

Since I am a firm believer in practical results, I viewed the 250 pages. It took me 2 hours and 12 minutes to accomplish this. During that time, I accumulated 854 credits. To buy these credits would have cost .08 as a free member and approximately .53 as a pro member. Allowing for rounding up, this equates to almost 390 credits per hour or .80 per hour cash value.

Now ask yourself this. Would you work for .80 per hour?

I must emphasize that this is only one example and that other results will differ because of the random allocation of credits. It is shown here only as an example and to give you an idea of the cost implications for one particular traffic exchange site. The cost of credits may differ
dramatically for different exchange sites. If you buy or intend to buy credits from a traffic exchange site, you can apply what is shown in the example. There's no need to click on a large number of websites to find out if your exchange site is giving you enough credits for your money. A sample of around 20 sites should give you enough information to produce a rough value-for-money guide.

If you enjoy this sort of thing or want a break from train spotting, you could expand on this. Increase your sample size, increase the number of samples, select a good representation of traffic exchanges and tabulate your results. Choose enough sites and you will be able to create your own league table. There's a market for everything.

Whether you use traffic exchange sites or not in the quest for more visitors to your site, you should at the very least know what they are and what they do. But don't totally dismiss them. They are part of an expanding market. I recommend that you try at least one traffic exchange site. You could read every book on the subject, but without active participation, you will not be qualified to comment on their worth or suitability. The time taken for a few mouse clicks is a small price to pay. If it works for you, you have learned. If it doesn't work for you, you have learned.


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Tuesday, July 10, 2012

Generating Web Traffic and Creating Site Hits

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Generate Traffic and Create Hits

This article is a quick overview of some methods of traffic generation and their advantages and disadvantages. It is the goal of any website of the internet to get traffic to the site, to be seen.

One of the problems is the internet is now so huge that there are more pages on the internet than people on the planet. How can you get hits and a flow of traffic to your solitary page. If your generating a page for general interest or fun without traffic your goals are not met. In the case of creating traffic for a business website it is literally a case of have traffic or have your business die. It doesn't matter if you have the best website site, with great content, fantastic pictures, audio, video and a multimedia experience better than Disneyland, if no one comes it is for naught. The internet is not like field of dreams "if you build it they will come", no they won't. Google has about 8 billion pages indexed on the net and its growing everyday. If you create a new site your chance of having a visitor just stumble on your site is about the same as winning the lottery. How then do we change the game so people can at least appreciate the work put into a website, or in the case of a business or affiliate website visit to make a decision to buy? The following are some of the most common methods.

Search Engine Optimization.

Basically this means you optimize your pages with the right keywords in the right places so that the search engines index your page as having great CONTENT in relation to key search words. The simple fact of the matter is that your chance of being on page one of the most popular search terms is next to nil. You will find thanks to the American domination of the internet that the most popular searched keywords tend to be American personalities, like Oprah Winfrey, Paris Hilton, Britney Spears, etc. (Wonder why there are so many gossip magazines? The internet is no different, gossip is one of the most popular topics) If you were to create a new website about one of these people thinking hey I will get some of that traffic for myself, I'll do an Oprah Winfrey site, content rich, etc your chance of getting to the top is practically nil, why, firstly because you have 1000's to millions of competitors and your chance of being optimized not only with great content but with relevant links and relevant links with the important keywords will be nil as well. All is not lost, it is possible still to create a niche website and get rated in the first page e.g. type "vegetable gardening on hard clay" into the Google search engine and you will see I am rated number two and three. One a blog and the other an article, probably a boring topic for most people but for gardeners a nice niche topic. Its not a university degree on the subject but the basics on the subject and it rates high because the site's content strongly matches the search phase vegetable gardening on hard clay, type in gardening or vegetables though and the site is lost from the radar.
In summary one of the first methods of traffic generation is to have a site geared to keywords and content that will draw in search engine traffic. Remember though the more competitive the keywords the harder this will be. Some companies specialize in generating rich content and links from other like rich content site targeted to high rating keywords and charge big money for the privelage ,000, etc, why because free traffic to websites from search engines means big chance for profits.

Adwords and the like.

Another method of traffic generation is to buy it. Yahoo, Google, etc sell advertising space. In the case of Google AdWords you can pay to have you site on the first page but this can be an expensive proposition, or more a click, to mere pennies. Why do people choose this method. Firstly it brings targeted traffic to your site. The advantage of targeted traffic is these people are looking for your exact topic and thus more likely to stay on your site and it results in higher conversion rates. The problem is although Google says its rewards content rich sites with lower click costs the truth is the better ad wins, not necessarily the better or most relevant site. To explain this further, Google will lower your cost of your clicks and even raise you in the list if more people are clicking through - its says its rewarding you for having a relevant site - the truth though is its rewarding you for having a great ad that people want to click on. Advantage of this method is you are guaranteed traffic - disadvantage - its costs and takes time to tweak your ads so they work at maximum efficiency. However I know of businesses that survive on Google AdWords alone for advertising and make a very good turnover on their business products so it works well for them. But one again the greater demand for the keyword, the greater the number of competitors there are. There is one way to can cut this disadvantage down though, choose to limit your target audience to a particular country, region or even city. Obviously the target audience is further limited by language. Not much point in advertising your English content site in Mongolia, firstly because not many Mongols speak English, but secondly because not many have internet access either. If your paying money for advertising on the internet make sure you are reaching the right audience for your ad.

Surfing Programs.

Another way to generate hits to your site is to join numerous surfing programs, like traffic swarm, instantbuzz, fast freeway, traffic pods and many more. These will generate HITS to your site. In fact you can buy thousands of hits and get them in a very short space of time but although normally cheap e.g. for 1000 hits, it has a myriad of disadvantages. Firstly you are only advertising to other surf members, many of them are competitors, already in the same programs as you, not really interest in your ad. I've found that you can build a downline and contact list from surfing programs, however keep the ad or website display very basic. With a 15-30 second counter on most programs people just aren't going to read a saga even if its mind blowingly good, they are going to scan and then click the letter or number required. It that 15 seconds you've got to grab there interest. You can do this by free offers, appealing to their needs or wants, often in this case a single page with an e-mail enrollment form it the best bet for getting results. One distinct advantage of most of these programs though is if you build a downline with them the amount of free traffic you get increases. You can surf for traffic at your leisure if you can't afford to pay for it, you might even find a program that perks your interest. Also in this category can be including banners, banners exchanges, etc which work on the same principle of you scratch my back and I'll scratch yours.

If you are interested in surfing programs the link below to free traffic hits has many of the most popular.

Longer term methods.

I call these longer term methods because they require a greater work on your part, however they can result in great traffic results. One of these is article writing. Articles submitted to articles sites like article-gems, goarticles, article fever, etc act as a magnet for search engines. Content rich and quality controlled if you get an article listed in one of these forums/ libraries you have the ability to have a constant stream of traffic through attached links. Why do you think I've written this article. To generate traffic. Yes I like helping and educating others and I do create not for profit websites and articles but most are to generate traffic. Another long term method is to contact and link to other similar sites. You can do this by requesting other webmasters to do this or create you own sites and link them to one another. Another long term method is to create an op-in e-mail list and encourage people from you list to visit your 'great' site with your 'unbelievable' offer. Creating a blog like this doesn't hurt either.
In summary I don't recommend any method over any other. Each has advantages and disadvantages. It can depend on what you are advertising. On the whole though I don't think you can go wrong if you do all the above methods as a holistic internet campaign. If you do over time your internet presence will increase as will your total traffic.


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